Insane was one of those projects where we could take full creative control — from concept to execution. Working with Moody, we planned and directed not just the music video itself, but the entire release campaign around it. That meant creating promo snippets, behind-the-scenes content, and a rollout strategy that gave the track momentum even before the video dropped.
The Music Video took us to Berlin, where the city’s raw and cinematic atmosphere became the perfect backdrop for the song’s energy. Over the course of the production, we combined fast-paced performance scenes with carefully staged visuals that reflected the feeling of
Insanity.
For us, this project was more than just a music video — it was about building a full visual identity for a release. From start to finish, every step was designed to capture attention and connect the music to an audience visually as strongly as it does sonically. A project that showed us how music, film, and strategy can merge into one cohesive story.
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